Comes with a disclaimer that it's not for the faint of heart

Video: Japanese tire company produces world's scariest ad

When a Japanese tire company wanted to shake things up, they decided to get viewers' attention by creating the world's scariest tire ad. It starts with dashboard camera footage from a car driving down a lonely, snowy road through the woods. The lights pick up the figure of a girl standing in the middle of the road. And from there, well... you'll just have to watch the video yourself!

Image courtesy Flickr/Mykl Roventine