I'm putting a picture of a pretty flower on this post, because the subject may be a little too gruesome for most. PETA's new ad campaign focuses on the demand side of the fur industry. It features everyday people helping to kill and skin wild animals. It depicts 1) a fashionable woman helping to skin a bear, 2) a business man helping to stab a crocodile in the head, and 3) a tourist helping skin a zebra.
Not only is this ad campaign relevant and to-the-point. Unlike every other PETA ad campaign, it manages to avoid being horribly misogynistic. Good work, PETA!
Image courtesy Flickr/A river runs through
Read more on The PETA's new ad campaign blog:
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